Users will soon have a updated setting that permits them to cut down on the volume of AI-created content appearing in their feeds. This move comes as the company announced that it now features more than 1 billion content made with AI.
Testing and Rollout
The new functionality is in a pilot phase over the following weeks before a widespread release. This advancement coincides with a rise in content created by AI, driven by recent video-generation tools.
AI Proliferation Online
Recent reports that approximately a tenth of the fastest-growing content creators on a popular video site only show content made by AI. A large amount of this output is classified as “AI slop”, a label for poor-quality, bulk-generated content that is often nonsensical or dreamlike.
Based on user feedback that numerous viewers enjoy content created using AI tools, ranging from computer-generated images to informative clips, and we aim to give people the power to see more or less of that, depending on their own choices,” stated a spokesperson.
Volume and Proportions
TikTok shared that there are presently 1.3 billion videos on its app tagged as AI-generated. Overall, over 100 million videos are submitted to the service each day, making AI content a relatively small percentage of its overall inventory.
How to Adjust Settings
Viewers will be able to decrease or raise the volume of AI content they view by opening the “manage topic” setting in the platform and selecting “AI-generated content”. Additional categories that currently be adjusted under the tool encompass news, clothing, cosmetics, and movement.
Content Labeling and Policies
TikTok’s guidelines require creators to tag “realistic” AI-made content, and it forbids harmful AI impersonations of celebrities or emergencies. Any authentic-looking AI-generated clip that is unmarked can be deleted under its terms of service.
Furthermore, the app will from now on attach an “AI-made” label to content created with its proprietary AI systems, or flagged by an collaborative effort for spotting AI-generated material. This step is aimed to help prevent users from attempting to evade the tagging system.
Responsible AI Funding
The company is furthermore establishing a $2m awareness program for specialists and organizations to create educational content about ethical AI use. This program will assist non-profit groups dedicated to training coding and technology.
Moderation Strategy
The platform has defended its moderation strategy, amid debate over intentions to make redundant numerous review team members in Britain. TikTok is planning to eliminate hundreds of positions in its user protection team in London, with worker representatives and online safety experts voicing alarm that people are being substituted by automated systems.
A senior executive clarified that people-led review would still have a role, but artificial intelligence can safeguard staff by filtering out the most graphic content prior to it gets reviewed by staff. The company stated a 76% decrease in disturbing and violent content handled by human moderators over the last 12 months due to reliance on its AI tools.
It is vital to combine staff and AI to keep the platform safe,” she said. “We’ll have humans as part of that process, but we further consider it’s highly necessary to minimize viewing of unsafe media as quickly as possible, which is the area in which a significant AI assistance is making a difference operate efficiently.”
